Doing it for the kids

25th February 2021
Posted in Projects
25th February 2021 Jade Harley

Doing it for the kids

Last week I had an experience that will stay with me for a lifetime.
Thanks to my role as an UnLtd Ambassador For Good, I was lucky enough to travel to Back Track – a not-for-profit organisation that supports young people at risk by keeping them alive, out of prison and helping them realise their hopes and dreams.

The issues these young people face are numerous and heart-breaking – sleeping in burnt out cars, suffering at the hands of abusive parents and turned away/kicked out and rejected by everyone – Back Track gives them a safe space, people who believe in them, practical skills and (as the kids told us) ‘Belonging’.

When asked by friends and colleagues ‘how was it?’ I found it hard to answer. It was raw, emotional, inspirational, frustrating and absolutely devastating at times but one of the best things I’ve ever done.

Part of the immersion experience was getting to know UnLtd better and understanding all the charities they support. Here are some of the startling statistics I took away with me:

  • 1,100,000 young Australians are living in poverty
  • Over 44,000 young Australians are homeless
  • 5,500 young people are under Juvenile supervision every year
  • Suicide is the biggest killer of young Australians

For anyone unfamiliar with UnLtd, they are a social purpose organisation connecting the media, marketing and creative industries with charities helping children and young people at risk.

As an industry we should be extremely proud of the impact we collectively make for youth at risk. All facilitated by the passionate and hard working team at UnLtd. A huge thanks to Chris Freel, Rachel Troy, Nina Nyman, Louise Pay, Saarika Shah and the entire team at UnLtd for organising this amazing experience and for the work they do every day.

I am honoured to be an Unltd Ambassador For Good on behalf of the team here at Kaimera and I can’t wait to work with all the awesome people I met on this trip as we put our skills to good use in the community.

UnLtd run a series of fundraising events and initiatives throughout the year that I urge you to check out, head here for more info and follow them on LinkedIn and Facebook. 



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